BUSINESS CARD APPS & THE MARKET!

Recently I saw a vid on one of the only two national newspapers online news portal. It was a soft spoken Jamaican young developer speaking about a app that converts regular business cards electronically to a Windows phone with some cool features.

The product is called Grik.ly. See their press release here

Grik.ly - Business Networking, Better.

Image Credit: Grik.ly

Now this concept is nothing new, but it is refreshing to see after all these years and stating why after all these Imagine Cup wins for Jamaica.

That none of these students who have won these competitions for several years, have been able to code and bring to market something of value for the commercial market.

A coder / programmer(s) does not need Venture Capital to bring a product to market, a demo or working model at least to market.

A coder / programmer(s) is really nothing more than a labour who lays concrete bricks, steel, and pours cement after a designer comes up with what he wants the architecture of the building / product to look like.

However unlike the construction labour, there is no need for worrying about the cost of raw materials such as cement, steel, or concrete. Server space are no longer an issue with advent of the cloud.

The so called DBJ Venture Capital program as far as I see it will be no more than a slush fund for the politicly, gender confused, and genetically connected along with the feminist elite.

To hear the junior minister speak of Venture Capital in such a manner shows that such funds will be wasted on nonsense.

As capital should be pumped in products or start ups that have met all the criteria to attain success. And not simply because it is locally developed and appears cool.

A product has to be novel, have global appeal, have ability to solve a real world problem, and having some level of barrier to entry for competition would also be an asset. Of course being in the mobile sector which involves m-commerce, and having the ability to incorporate video would also be a step in the right direction.

Frankly the product I saw is really like all the others converting old technology into a form of social network format.

What is good, is that a team that competed in the Imagine Cup has finally brought something to market.

I suspect that after this, they like others will come up with something innovative to a specific market or market sector.

The Business Card Scan App Market Way Back When & Present

2009

My Name is E releases iPhone app to kill the business card BY MIKE BUTCHER

Source: http://techcrunch.com

“My Name is E appeared earlier this year with a product which sounded familiar to most. It enables you to collect all your social and contact accounts – on Facebook, LinkedIn, Twitter and any other network – in one spot.”

2010

ScanBizCards: use your iPhone 3GS to organize your collection of business cards BY SCOTT MERRILL

Business cards are an anachronism. We all have them, we all pass them out to people we meet, but how many of you actually own a rolodex, or file the business cards you receive in any meaningful way?

Source: http://techcrunch.com

2010

CardMunch for iPhone Converts Your Business Cards Into Contacts — By Hand BY JASON KINCAID

Source: http://techcrunch.com

2011

LinkedIn Buys Business Card Converter CardMunch, Will Offer Its Services For Free BY ALEXIA TSOTSIS

Source: http://techcrunch.com

2011

LinkedIn Matches Business Cards With Profile Data In New Version Of iOS App CardMunch BY LEENA RAO

Source: http://techcrunch.com

2011

Cardcloud wants to take business cards online by adding location and context. By Steve O’Hear.

“In addition to standard contact details, users can visually customize their cards by adding profile pictures and/or their company logo, along with linking their account to over 50 online profile or social services, such as the usual suspects LinkedIn, Facebook and Twitter.”

Source: http://techcrunch.com

2013

Zoho Launches Card Scanner With Direct CRM Integration
BY ALEX WILLIAMS

details

Image Source: Zoho

Zoho has a new Card Scanner app for iOS for its SaaS platform that allows a customer to take a photo of a business card and have that data stored in the Zoho CRM or as a new contact. The app scans business cards in English, French, German and Spanish. An Android app is coming soon.

Source: http://techcrunch.com

2013

CamCard, A Card-Scanning App That’s Dominating Asian Markets, Reaches 50M Users BY KIM-MAI CUTLER

While there’s a perennial debate on the West Coast about whether and when business cards might become irrelevant, they continue to be at the center of business customs in China and Japan.

Source: http://techcrunch.com

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6 thoughts on “BUSINESS CARD APPS & THE MARKET!

  1. Hey Rodger, thanks for writing a blog about our launch and commending us of coming to market with a commercial product. Where I disagree with you is where you state that this is just like any other product on the market. I’ve used all of the apps you’ve referenced here and those and others were the basis for our research before building out the beta version on Grikly. None of these apps update you when a contact changes their information. Neither do they provide you with distribution stats. And may I also add, they do not have an API, any Cooperate or Event platforms. We need to talk off the air.

    Regards.

    • Hello Dwayne,

      Thanks for taking time out to visit and reading the blog.

      In respect to the my comment you were addressing, that being “Frankly the product I saw is really like all the others converting old technology into a form of social network format.”

      I am aware of the major differences and as such also stated from the beginning “with some cool features” in respect to aspect of your product, and left your video presentation and website link to address the difference between the others on the market.

      So in reality, I really did not state “that this is just like any other product on the market”.

      But more from the visual perspective of how each of them closely resembles the contact list of a social network layout look and feel.

      I did find the unique features of your product quite interesting, hence the cool features comment.

      Looking forward in bigger and better things from your team. The market expects it actually. So keep up the good work.

  2. Also, we don’t scan the physical business card, there are too many errors when it is done in this way. We integrate your data from Facebook or LinkedIn, build a card from that on Grikly and make it available to scan via QR code, or transferable via NFC or Bluetooth.

    • The article was written based on the how the press covered it and event the vid above. No fault of yours.

      “Xormis, a Jamaican technology company has launched a networking application on the Windows 8 platform that enhances the sharing of business cards via smartphones.”

      Source: http://www.jamaicaobserver.com/

      Your stats about 85% to 90% of business cards being disposed etc, created a link / gave the impression that you were in that space/feature along with the other new features associated with your app.

      But based on the UI in which I saw. I also stated my view of it being in a social network format, as I saw something different.

      Great concept to add the cool features. However the space is shared by others hence the subject heading containing market. As readers may not be able to differentiate how unique your app is as easily.

      After all, even I was duped into thinking that app also scanned cards, but went beyond simply that with innovative features.

      So clarity is important on the product description. This point could prove the importance of stressing the main difference in the market when being covered by the press.

      Hence – This app “DOES NOT SCAN BUSINESS CARDS”, but creates something better.

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