This is what I call innovation. Using the old to do something new, or what appears to be new that never really got traction if it came out as an idea before.
A social network for neighbourhoods.
Now all that is required is a coder/programmer to build one for Jamaica and the Caribbean. Yes a clone, as there is no such service for this market.
Not all cloning is bad, so as long as there is no glut in the market such as scanning phone card software or apps.